NORTHAMPTON, MA / ACCESSWIRE / February 21, 2024 / Rockwell Automation (NYSE:ROK) has partnered with ISAP India Foundation to modernize dairy farming in the water-scarce region of Antargaon in Wardha District, Maharashtra.
The initiative - "Economic and Social Development of Indian Village Through Technology-Enabled Dairy Farming" - also involved collaboration with technology implementation partner eVerse.AI to implement the corporate social responsibility (CSR) project.
India has the world's largest bovine population and is a leader in milk production. However, it faces challenges such as low milk-yield per animal and insufficient quality of milk products. The decentralized structure of dairy farming in India and limited awareness about scientific veterinary practices among rural farmers contribute to these issues.
By partnering with ISAP India Foundation - a not-for-profit agency engaged in leading national-level livelihood promotion and agriculture marketing consultancy - Rockwell aims to improve livelihoods of dairy farmers in one of the most water-scarce areas of India by using innovative products and services that leverage digital technologies for livestock development through scientifically-proven veterinary practices.
The initiative provides a suite of services to dairy farmers, including:
The project, which began in May 2023, has already yielded promising results. In a recent field visit to Antargaon, progress was shared with local dairy farmers through an interactive session. Farmers expressed positive feedback, citing a 15-20% increase in milk production within the last six months. Milk quality has also improved, helping them to achieve higher prices and increasing household income.
"We are thrilled that our CSR project at Antargaon, Maharashtra, is already showing early signs of success and providing tangible benefits to local farmers, and augmenting their incomes," said Dilip Sawhney, managing director, Rockwell Automation India. "We are confident that this project will continue to help the people of Antargaon to benefit from the technology-enabled scientific management of the health and reproductive cycles of their farm animals. Projects like this will eventually lead to improved incomes and better quality of life in rural communities throughout India."
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